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Featured Work

Purdue Theatre 2006-07 Season BrochurePurdue Theatre 2006-07 Season BrochurePurdue Theatre 2006-07 Season BrochurePurdue Theatre 2006-07 Season Brochure

By Matt

On 01, Jul 2006 | In | By Matt

Purdue Theatre 2006-07 Season Brochure

Marking its 100-year anniver­sary, Purdue Theatre at Purdue University engaged DDP for a third year to design and pro­duce its 2006-07 sea­son brochure and col­lat­er­al mate­ri­als. Our chal­lenge this year was to present an entire sea­son of six dis­tinct­ly dif­fer­ent plays to the pub­lic, while also explain­ing to view­ers that the the­atre itself was now oper­at­ing out of new facil­i­ties in the recent­ly com­plet­ed Visual and Performing Arts building.
While adher­ing to a strict bud­get, this year’s brochure cap­tured the dynam­ic nature of each play—all this with­out an increase in bud­get. Posters, post­cards, play­bills, and a TV spot accom­pa­nied the brochure, as well as the cre­ation of a unique “100-year” cel­e­bra­tion mark, to be used through­out the season.